Christian Web Design: Strategic Thinking & Planning

Christian Web Design educates our clients that after your relationship with God, strategic planning and thinking is critical to your immediate and ongoing success as a Christian entrepreneur, business owner or ministry.

Strategic thinking is a planning process that applies innovation, strategic planning and operational planning to develop business strategies that have a greater chance for success.

More and more organizations are learning that past experience is not always the best basis for developing future strategies. Executives need to thoughtfully consider how to create value for customers. The exercise of strategic planning, while important, tends to answer the ‘how’ and ‘when’ of business planning and rarely captures the essence of what it means to think strategically.

That’s where strategic thinking comes in. Strategic thinking is the “what:” and “why” of the planning process. It answers the question, “What should we be doing, and why?”

Strategic Thinking requires innovation and creativity and includes a research phase to examine the voice of the customer, the employee and industry best practices. It is a process of examining everything we do in our various roles, understanding the needs of our customers and ensuring that all of this is linked to clearly defined strategic imperatives.

If we compare strategic thinking with strategic planning and operational planning we see that:

• Strategic Thinking – is the “What” and the “Why”…that is what should we be doing and why.
• Strategic Planning – is the “How” and “When” …at a very high level.
• Operational Planning – is the specific details of the how and when.

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Sources: Christian Web Design, Harvard Business, BIA.ca